Ford of Europe Sales Continue to Nurture in Tough Environment

ÂSales in Russia, Turkey and Ford's European Direct
Ford of Europe's big business thrust sustained all theMarkets added an extra 145,200 units, captivating the
way through the month of May regardless of thetotal to 828,300 units. Ford's accomplishment in
tough economic setting. Year-to-date sales in Ford ofRussia carries on with sales augmenting by over 36.6
Europe's 51 markets have mounted by 18,400, topercent to 18,600 vehicles last month.
828,300 vehicles; an enlargement of 2.3 percentOnce again, the latest Focus with its great auto parts
measured up with the same phase in 2007.was Ford of Europe's hot-selling model in May, selling
"Our sales improvement in the first five months of35,100 units all throughout the Euro 19 markets, while
the year reflects the growing appeal of our excitingthe trailing Fiesta sold 25,300 units. The Fiesta was
and stylish range of vehicles. And with our newFrance' and in Italy's best-selling imported car. May
models making an increasing impact, we are confidentsales of the latest Mondeo with the splendid auto
that we will continue to progress and sell moreparts in the Euro 19 markets further boosted to
vehicles this year than we did in 2007, despite the15,300 units.
challenging conditions in many markets," says IngvarFord sustained its overall vehicle market control on a
Sviggum, vice president, Marketing, Sales & Service,year-to-date basis In the UK, Spain and Turkey. Ford
Ford of Europe.was market leader in the UK and Turkey in the
According to the news, Ford completed the monthmonth of May as well.
of May with a market share of 8.7 percent in the"We are seeing lower consumer confidence in some
conventional Euro 19 countries, untouched from theof our established markets because of the continued
past year regardless of lower sales of 132,200 units,rise in fuel prices and overall economic uncertainty,
which was reduced from 139,100 units a year ago.but that is countered by buoyant economies in other
Turkey and the 30 Ford European Direct Markets areregions, notably in Russia. In Russia, industry sales are
merged when sales in Russia. Ford of Europe's salesup 362,000 units year-to-date, and Ford is in a very
in May reached 165,500 units, somewhat down fromstrong position to grow sales thanks to our modern
165,900. Ford of Europe sold 683,100 vehicles in theSt. Petersburg plant, where we will increase capacity
Euro 19 markets, for a market share of 8.7 percent.from September on," added Sviggum.